In our Hospitality Management program at Atlanta University of Georgia, we provide students with a comprehensive and well-rounded education in the world of advertising. Our expert faculty members fost...
Duration
Total Courses
Credit Hours
Total Cost
Hospitality Management
In our Hospitality Management program at Atlanta University of Georgia, we provide students with a comprehensive and well-rounded education in the world of advertising. Our expert faculty members foster a supportive learning environment, guiding students to develop the knowledge, skills, and critical thinking abilities required to excel in the dynamic field of advertising.
1 Year (Self-Paced)
Bachelor's Degree or equiv. international education
Explore our comprehensive curriculum designed to provide you with industry-relevant skills and knowledge.
5 courses in this module
This course focuses on examining the essential functions of a Sales Professional in today’s business...
This course focuses on examining the essential functions of a Sales Professional in today’s business environment. The course introduces you to the key theoretical frameworks for a sound foundation in the `science of selling’ and allows for enough opportunity to experience the practical application of this theory in a controlled setting.
This course discusses advertising in International perspective. It examines economic, social and reg...
This course discusses advertising in International perspective. It examines economic, social and regulatory aspects of advertising. Various types of advertising appeals designed to attract customers are discussed. The course also shows how advertising campaigns are translated to be accepted in various countries.
This course provides an in-depth examination of advertising strategies and tactics. The course is in...
This course provides an in-depth examination of advertising strategies and tactics. The course is intended to provide the practical knowledge needed in advertising management, as well as the theories behind the practices. Advertising Management provides understanding of these issues facing managers today and builds a foundation for making these decisions.
This course examines how advertising is done over the internet. It discusses various concepts; like...
This course examines how advertising is done over the internet. It discusses various concepts; like how to target customers online, advertising reach and frequency, contextual advertising and ethics in online advertising. This course also presents various trends which are being followed in online advertising.
This course aims to provide you with a thorough understanding of the role of marketing management in...
This course aims to provide you with a thorough understanding of the role of marketing management in the society, the economy, and the firm. It deals with the marketing strategies of management.
5 courses in this module
This course presents financial concepts and explains how they apply to specific operations within th...
This course presents financial concepts and explains how they apply to specific operations within the hospitality industry. Each chapter contains material specific to the industry–from financial statements that follow the lodging industry standards to financial ratios used to determine paid occupancy percentage, average room rate.
This course examines how HR activities take place in Hospitality Industry. The course provides detai...
This course examines how HR activities take place in Hospitality Industry. The course provides detailed explanation of recruitment, selection, training and development and Retention strategies companies adopt in Hospitality industry.
This course is based on scientific research within the industry; this book outlines a strategic mode...
This course is based on scientific research within the industry; this book outlines a strategic model that can be used to improve decision making and policy within the hospitality field. Combining quality research and experience, it discusses key topics such as: environmental scanning, competitive strategies, structure and implementation, and performance.
This course goes beyond theory to focus on a customer-oriented and practical approach for effectivel...
This course goes beyond theory to focus on a customer-oriented and practical approach for effectively marketing hotels and restaurants. The course explores the “four Ps” (price, product, promotion, and place) as they relate to specific market segments, providing you with a customer focused perspective.
This course provides the secrets of quality Service in Hospitality Industry. The course presents an...
This course provides the secrets of quality Service in Hospitality Industry. The course presents an overview of Hotel Business. Hospitality ethics which is an essential practice to be followed by businesses is discussed.
| Fee Component | Amount |
|---|---|
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Total Program Cost
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$60,000 |
Multiple financing options and scholarships are available to help you achieve your educational goals.
Review the admission requirements to ensure you meet the criteria for this program.
Bachelor's Degree or equiv. international education
60 Hours credit hours
1 Year (Self-Paced)
10 total courses in the program
Complete online form
Submit transcripts
Application reviewed
Receive admission