In our International Business program at Atlanta University of Georgia, we offer students a comprehensive and well-rounded education in the world of advertising. Our expert faculty members provide a s...
Duration
Total Courses
Credit Hours
Total Cost
International business
In our International Business program at Atlanta University of Georgia, we offer students a comprehensive and well-rounded education in the world of advertising. Our expert faculty members provide a supportive learning environment, guiding students to develop the knowledge, skills, and critical thinking abilities required to excel in the dynamic field of advertising.
1 Year (Self-Paced)
Bachelor's Degree or equiv. international education
Explore our comprehensive curriculum designed to provide you with industry-relevant skills and knowledge.
5 courses in this module
This course focuses on examining the essential functions of a Sales Professional in today’s business...
This course focuses on examining the essential functions of a Sales Professional in today’s business environment. The course introduces you to the key theoretical frameworks for a sound foundation in the `science of selling’ and allows for enough opportunity to experience the practical application of this theory in a controlled setting.
This course discusses advertising in International perspective. It examines economic, social and reg...
This course discusses advertising in International perspective. It examines economic, social and regulatory aspects of advertising. Various types of advertising appeals designed to attract customers are discussed. The course also shows how advertising campaigns are translated to be accepted in various countries.
This course provides an in-depth examination of advertising strategies and tactics. The course is in...
This course provides an in-depth examination of advertising strategies and tactics. The course is intended to provide the practical knowledge needed in advertising management, as well as the theories behind the practices. Advertising Management provides understanding of these issues facing managers today and builds a foundation for making these decisions.
This course examines how advertising is done over the internet. It discusses various concepts; like...
This course examines how advertising is done over the internet. It discusses various concepts; like how to target customers online, advertising reach and frequency, contextual advertising and ethics in online advertising. This course also presents various trends which are being followed in online advertising.
This course aims to provide you with a thorough understanding of the role of marketing management in...
This course aims to provide you with a thorough understanding of the role of marketing management in the society, the economy, and the firm. It deals with the marketing strategies of management.
5 courses in this module
This course discusses the differences faced in international environments, the overall strategies co...
This course discusses the differences faced in international environments, the overall strategies companies can take, and the functional alternatives for operating abroad. It takes a balanced approach to all functions of business.
This course considers the objectives and strategies of international business in the context of glob...
This course considers the objectives and strategies of international business in the context of global competition. The course covers competitive advantage, competitive strategies, alternative modes of market entry, including import and export through intermediaries, contracting with suppliers and distributors, and foreign direct investment (FDI).
The aim of this course is to instill a keen understanding and appreciation of the legal aspects of b...
The aim of this course is to instill a keen understanding and appreciation of the legal aspects of business. This course will provide an understanding of legal methodology and the main principles of law relating to business transactions.
This course analyses advanced theories and develops applications relevant to present day development...
This course analyses advanced theories and develops applications relevant to present day developments in international business, enabling you to apply analytical tools to inform global strategy formulation and execution, and to assess outcomes. In particular the course addresses issues regarding international business theory, strategy, and management concerns.
This course offers you the opportunity to explore the risks and rewards of an international approach...
This course offers you the opportunity to explore the risks and rewards of an international approach to business from a theoretical point of view, to explore some of the cultural and ethical issues involved in international business, and to research the experience of a range of firms who operate globally.
| Fee Component | Amount |
|---|---|
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Total Program Cost
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$60,000 |
Multiple financing options and scholarships are available to help you achieve your educational goals.
Review the admission requirements to ensure you meet the criteria for this program.
Bachelor's Degree or equiv. international education
60 Hours credit hours
1 Year (Self-Paced)
10 total courses in the program
Complete online form
Submit transcripts
Application reviewed
Receive admission